La Fromagerie
Packaging Design
La Fromagerie biscuits are each designed to compliment specific types of cheeses and we aimed to create a bold, fresh, and contemporary pack, which exuded shelf presence and visually paired the cheese to the biscuit.
Cheese Portraits
Stylish and unconventional, La Fromagerie is world-renowned and recognised as being one of the best cheese shops in Great Britain. The breadth of La Fromagerie’s cheese room is phenomenal and every cheese has a character in its own right.
We instigated and art-directed an ongoing project to capture key characters on the cheese shelves in the form of individual portraits. We wanted the considered portraits to illustrate the immense respect and dedication which goes into the production and affinage of each cheese and capture the distinctive personality of each.
Images by Jeremy Coleman
“Susanna and her team have a lightness of touch that is both thoughtful and intuitive and more importantly respectful, not just of the brand but the people, the history and the philosophy of the company.
They have helped us make seamless transitions as we diversify and develop business opportunities, particularly through online, own label and packaging.”
— Sarah Bilney, Director of La Fromagerie